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Increase your call capacity without the expense of additional lines
Posted by Caroline Moore on 24/06 at 10:30 AM Large enterprises, SMEs, Landlines and calls, SIP,
SWComms SIP trunks blog post image

How many times have you felt your IT and communications systems are still in the dark ages and desperately longed to get them moving forward?

Actually, the way telephony has moved on, even just talking on a landline is quite antiquated because there is so much more available. It is now possible to have almost cost-free calls.

Heard it all before?

Have you not heard of SIP?

SIP trunking uses data connectivity to connect to the PSTN rather than using traditional ISDN or analogue lines, paving the way for conference calls and video streaming in the process, as well everyday telephone calls.

Some of these calls may well be free, but its lines costs where the true savings come.

So what does SIP mean?

Session initiation protocol (SIP) is the voice-over Internet task force. It has the capacity to provide you with many more incoming and outgoing calls without making your finances blow a fuse!

It means your standard network can remain in place, with SIP trunking providing a suitable secondary measure to expand your capacity to make and receive calls. This is especially helpful if you are already paying for a good broadband service. It just extends that service.

There is much more to say so take a look at our SIP trunking page to find out how it can benefit your business.

Posted by
Caroline Moore's avatar
Caroline Moore on 24/06/2013

Former newspaper journalist, Caroline joined the company in 2008 with no previous knowledge of the industry.

She set about stripping back all the jargon to produce plain English marketing collateral to support the sales teams. Now slightly more well-versed in the dark arts of voice, connectivity and data services, Caroline writes blogs, case studies, data sheets and social media updates to engage with potential and existing customers.

This industry is far cry from her previous working life when she worked as communications manager for Exeter Chiefs and Northampton Saints.