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Four ways SIP trunking brings cloud benefits to on-site telephone systems

Posted by Nick Pursglove on 01/01 at 01:00 AM SIP, Unified communications, ShoreTel,
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Cost effective, easy to set-up and quick to scale…if you’re already sold on the benefits of cloud communications solutions, but aren’t yet ready to make the big leap, SIP trunking might be just what you’re looking for.

SIP trunking is a great way to gain cloud benefits while maintaining control over your onsite communications solution. It blends the best of both worlds to reduce costs and support future growth.

Here are four key ways that SIP trunking can add value when paired with your onsite business phone system:

1. Improved business continuity 
On-site solutions require a direct connection. If something happens to that connection, your system goes down. With SIP trunking, your business telephone system gains built-in redundancy with access to multiple carriers so if an outage does occur, your call quality and uptime won’t be impacted. Top SIP trunking providers invest a lot into their network to ensure automatic failovers if a hardware or carrier issue should arise.

2. On-demand scalability
When your business grows, you’ll likely need to add phone lines. If your current phone system uses analogue technology that means one phone number per line. As your business grows, you’ll have to forecast adding new lines in advance to prevent capacity issues, plus invest a lot of time and money into physical space and installation management required to turn up additional lines. With SIP trunking, your technology can grow with your business without incurring extra costs. Call capacity can be increased on-demand to support unlimited concurrent calls, while ensuring you never pay for more than you need.

3. Pair with unified communications (UC) solutions
SIP trunking isn’t just compatible with your telephone system – it can also be leveraged with other communications solutions such as UC. SIP trunking plays nicely with a variety of onsite and cloud solutions to deliver a seamless experience that can work with your current business phone system or systems you may be considering for the future.

4. Easy implementation & management
A new SIP trunking solution can be deployed within 30-60 days – or even a few weeks depending on the scope of the project. Because SIP trunking installation is handled behind the scenes primarily by your trunking provider, you will be able to get up and running without any disruption to your business. Once you’re up and running, adding trunks is as a simple as contacting your vendor. Plus, if your vendor offers other communications solutions, you’ll have one point of contact for all of your communication needs.

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Nick Pursglove on 01/01/1970

Former insurance broker, Nick Pursglove, joined the company in 2016. He relocated with his family from Sheffield to the South West.

He had been brought into swcomms to specialise in cloud-hosted telephony and Office 365.

As more and more of the modern business world is moving into the cloud, his role is to offer advice and support regarding hosted platforms and software to both new and existing customers.

When not in the office, Nick can be found attempting to complete the South West Coast Path or spending time with his family.

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Contact: nick.pursglove@swcomms.co.uk

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