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Directors rise to Three Peaks Challenge
Posted by Caroline Moore on 17/05 at 01:31 PM
Directors tackle Three Peaks Challenge

Four directors from South West Communications Group will tackle the Three Peaks Challenge next month to raise money for the Prince’s Trust.

swcomms’ managing director Brian Lodge and fellow board members Jon Whiley, John Holdstock and Sean Doyle will attempt to scale Ben Nevis, Scafell Pike and Snowdon in less than 24 hours on June 20.

The challenge will see the quartet visit three different countries, climb 3,064 metres and walk 29 miles.

Brian said: “We are of varying ages, sizes and abilities, so this really does represent a challenge. More than that though, we want to raise as much money as we can for the Prince’s Trust, for which we became a patron last year. They carry out some fantastic work across the South West and we want to support the young people they help every day.”

swcomms’ CEO and chairman Tony Rowe OBE will chauffeur the group 470 miles between each peak.

“Tony has a pretty big part to play in achieving our 24-hour target time,” added Brian. “He will need to drive overnight to deliver us at the foot of each mountain in a safe and timely manner. He will also oversee nutrition on the move and the all-important motivational talks, not to mention sharing a pint or two with us at the end!”

Anyone who wishes to support swcomms’ directors can do so by visiting their Virgin Giving page at

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Caroline Moore's avatar
Caroline Moore on 17/05/2017

Former newspaper journalist, Caroline joined the company in 2008 with no previous knowledge of the industry.

She set about stripping back all the jargon to produce plain English marketing collateral to support the sales teams. Now slightly more well-versed in the dark arts of voice, connectivity and data services, Caroline writes blogs, case studies, data sheets and social media updates to engage with potential and existing customers.

This industry is far cry from her previous working life when she worked as communications manager for Exeter Chiefs and Northampton Saints.