South West Communications Group has launched a brand new website to ensure its customers can easily keep in touch with its expanding range of business-class services and products.
Former newspaper journalist, Caroline joined the company in 2008 with no previous knowledge of the industry.
She set about stripping back all the jargon to produce plain English marketing collateral to support the sales teams. Now slightly more well-versed in the dark arts of voice, connectivity and data services, Caroline writes blogs, case studies, data sheets and social media updates to engage with potential and existing customers.
This industry is far cry from her previous working life when she worked as communications manager for Exeter Chiefs and Northampton Saints.